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Fig rollsIrelandRest In Peace

Lincoln Review
Nicey replies: Yes the noble Lincolns are on their way out, although still listed on McVities web site as current product. It was announced last year that they would be discontinued in Spring 2007.

The demise of the Lincoln can be attributed to the River Eden in Cumbria, and Tescos and the others. The river burst its banks back in January 2005 and flooded United Biscuits historic factory in Carlisle causing biscuit manufacturing havoc. Many biscuits suffered including the Gingernut, Bourbon and Morning Coffee. It wasn't clear for a long time if the factory would actually fully repoen, or whether UB would take this as an opportunity to relocate.

By the time the Lincoln was back in production many large supermarkets had assumed it had gone for good and taken it out of their scheme of things. This is the kiss of death it would seem for most UB biscuits, which seem unable to survive unless they are serving a huge market place. Having said that we stopped close to Carlisle on our way to Ireland a few weeks back and in a local Spar bought a pack of Crawfords Fig Rolls. I have never seen these in a major UK supermarket and yet UB manage to keep making them without the patronage of Mr Tesco.

As for your cream filled Malted Milks they sound very useful. Fox's acquired Elkes biscuits in Uttoxeter some years ago who seem to specialise in Malted Milks and Custard Creams so I wouldn't mind betting they emanate from there.

Pete Coates
Fig rollsRest In Peace
Nicey replies: Very good point about the growing grey pound, a phenomena that McVities are themselves instrumental in now that they have removed the trans-fats from their biscuits and lowered sodium.

Our local Tesco too has dramatically reduced the size of its biscuit aisle, and probably as a company Tesco have been backing away from the Plain Chocolate Hobnob all of 2006 as sales slowed. As we saw with Abbey Crunch this can now be the death knell for a previously high volume product. It's not good for consumers to have our McVities buying choices apparently dictated primarily by the combination of the biscuit buyer at Tescos and the brand managers at McVities. No doubt the two have a long list of statistics about sales and consumer trends to back up their decisions, it just seems in this case that the tube was factored out of the equation long ago when in fact it was the explanation.

Certainly when we do visit our nearest Sainsburys the biscuit aisle seems extensive, inviting, stimulating and somehow sympathetic. Wifey knows now to go and do two or three other things while I'm ensconced in there making important and considered decisions. I get a similar feeling when visiting the very large and extensive Ironmongers in town as opposed to nipping into Homebase/B&Q etc.

As for the ridges on Jacob's Fig Rolls yes they are back, although they seem to me to be not such a problem as those of old which could harbour excessive amounts of crust.